I love Grimes. Her latest single Genesis which she also directed makes me have shoot envy. This looks like it was a lot of fun. It is extremely rare these days that I see music pop videos, especially for female artists, that I wish I had been part of. Grimes is talented, brave & brilliant. She makes beautiful music with original videos. In the Genesis video we seem to see a new rave post apocalyptic road trip to perhaps a trippy cyber festival like Burning Man. We see a melange of wild refs with a gang that is part Mad Max, Tank Girl, Japanese Sailor Moon & cool kids. I am sure she doesn’t care what the press and marketing depts in record labels think will sell, she just does it because she is a true artist.